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Sustainable Marketing and Strategy
ustainable Marketing and Strategy, edited by Manuel Au-Yong-Oliveira and Maria José Sousa, explores the growing integration of sustainability into marketing practices and business strategies. The book examines how organizations can respond to increasing environmental and social awareness by incorporating sustainability, corporate social responsibility, and stakeholder interests into their stra…
Sustainability of Transport Infrastructures
Secara ringkas, volume ini menghadirkan kumpulan artikel riset penelaahan sejawat (peer-reviewed) yang mengupas tantangan dan solusi teknologi untuk membentuk sistem transportasi berkelanjutan. Buku ini mengeksplorasi strategi meminimalkan jejak lingkungan, optimasi sumber daya, dekarbonisasi transportasi publik, serta pemanfaatan material sirkular seperti aspal hijau dan agregat daur ulang. Te…
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