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Sustainable Marketing and Strategy
ustainable Marketing and Strategy, edited by Manuel Au-Yong-Oliveira and Maria José Sousa, explores the growing integration of sustainability into marketing practices and business strategies. The book examines how organizations can respond to increasing environmental and social awareness by incorporating sustainability, corporate social responsibility, and stakeholder interests into their stra…
European sustainable finance: introductory notes on the EU green deal and new…
This comprehensive volume analyzes the core structural frameworks of the European Green Deal and explores the critical integration of environmental regulations with banking and financial law. The text focuses heavily on the deployment of sustainable finance (green finance), detailing the development of robust EU Green Standards, market-driven compliance tools, and the implementation of the EU T…
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